On this day, exactly 7 years ago (April 29, 2010), Eminem released “Not Afraid” as the lead single from his seventh studio album Recovery. The song was written and produced by Eminem, Boi-1da, Jordan Evans and Matthew Burnett; keyboardist Luis Resto was also attributed with songwriting credit.
“Not Afraid” received mixed to positive reviews from music critics, who praised the song for being anthemic in nature and carrying a positive message. The song did, however, face criticism for its sudden change in theme from previous singles, and was considered to be less affecting than some of his other songs.
Despite mixed reception, “Not Afraid” became the 16th song in Billboard history to debut on the US Billboard Hot 100 at #1, selling 380,000 digital copies in its first week. The song also debuted into the top charts in Australia, New Zealand, Canada, United Kingdom, Japan and almost every country of Europe.
In June 2014 the song was certified 10× Platinum (Diamond = 10,000,000 copies sold) by RIAA, making Eminem the first artist with digital diamond awards for two songs (second is “Love The Way You Lie”). The music video of the song is close to 1 Billion streams on YouTube.
“Not Afraid” has earned Eminem MTV Video Music Awards, MTV Video Music Awards Japan, Grammy Awards, Billboard Music Awards and Detroit Music Awards.
The song went Diamond (10x Platinum) in the United States, 6x Platinum in South Korea, 5x Platinum in Australia, Platinum in Italy, New Zealand, Switzerland and United Kingdom and Gold in Denmark.